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- Coachella’s on Klarna and So Is Your Dinner: Gen Z's Debt Spiral Just Got Louder
Coachella’s on Klarna and So Is Your Dinner: Gen Z's Debt Spiral Just Got Louder
Coachella’s on Klarna and So Is Your Dinner: Gen Z's Debt Spiral Just Got Louder
Our generation might be financially cooked—and Coachella just dropped the mic.
This year, 60% of Coachella tickets were bought on finance.
That’s right—people are paying off a music festival like it’s a used Honda.
But it’s not just a $600 wristband anymore.
We're financing everything:
Doordash, Uber Eats, Shein, Target—
even Chili’s. Yes, Chili’s.
We’ve entered an era where people are in debt over a 3 for $10 meal deal.
Now, normally in a cost-of-living crisis, people pull back on non-essentials.
But the geniuses behind these companies got together and said:
“Can’t afford it? Let’s break it into 6 easy payments.”
And it worked.
By 2023, over half of Gen Z had used Buy Now, Pay Later.
By 2024, the U.S. outspent the top 4 BNP countries combined.
And by 2027, $450 billion will be flowing through this model globally.
But here’s the kicker:
Only 26% of Gen Z think they’ll ever own a home by age 35.
So the question isn’t whether we’re buying time or digging our graves.
It’s this:
Is Buy Now, Pay Later helping us survive the crisis?
Or is it just capitalism’s way of monetizing desperation one installment at a time?
Let us know where you land—and maybe don’t Klarna your next burger.